We specialize in helping companies that sell complex, high-value technology solutions to build marketing and communications processes that advance the customer conversation, build consensus, and produce results.
The purchase of advanced technologies in the B2B environment is rarely a one-off win, but rather a complex sales process to a committee of stakeholders, each with their own goals and priorities. Adding to this complexity, studies show B2B buyers are 50-90% of the way through the purchase decision before Sales is contacted. Our processes and services are built with these complex dynamics in mind and aim to cut through them with communications that create disruptive insights that inspire action.
OmniScale Media is a full-service media agency specializing in strategic marketing and communications programs for advanced technology companies. Below is our service offering focused on growing awareness and driving demand.
OmniScale Media’s approach is focused on helping corporate marketing leaders shape messages and both qualify and quantify the customer conversation lifecycle at every stage in the process. Our team works on behalf of our clients to identify key influencers and target them with disruptive insights that shape their thinking and inspire them to action.
B2B buyers are 50-90% of the way through the purchase decision before Sales is contacted
Public Relations Services
Audience & Message Development
Customer Advocacy Programs
Press & Analyst Relations / Distribution
Social Media Engagement
Speaker Placement Programs
Marketing & Demand Generation
Account Based Marketing
Paid Search Advertising
Research & Analytics
Content Creation and Distribution
Blogging / Contributed Articles
Press Release Writing
Archanan: Coding a Brand to Scale
Learn how OmniScale Media helped an HPC startup professionalize their brand, develop an engaging new website, and launch their first product with a solid brand foundation and marketing engine built to scale.
Concertio: Re-brand and Product Launch
Learn how OmniScale Media helped an AI startup build a new brand and web presence, attract media attention, and build a foundation for sales and marketing processes by creating marketing assets and tools to attract and capture leads.
SoftIron: Driving Visibility for an Open Source Storage Start-up
Learn how OmniScale Media has helped a data storage startup drive awareness with over 250 media mentions for its news, including press announcements, multiple awards, features and contributed articles.