Who We Are

OmniScale Media is a full-service media agency specializing in creating engagement that drives adoption of advanced technologies. With 30 years combined experience in high-end tech PR, marketing, demand generation, event production and media, we are the go-to agency for disruptive technology companies looking to create disruptive insights that inspire people to engage and take action. Experience in High Performance Computing, Blockchain, IoT, Cloud, Artificial Intelligence (AI) and more, give us a broad understanding of technology ecosystem dynamics.

Our Mission 

We believe cutting edge technology is the leading edge of human progress. Our passion is serving technology communities in driving the democratization of advanced technologies to improve the quality of life. Our clients are innovating a better tomorrow.

Our Vision

Our vision is to be the most trusted ambassador in communicating the value of emerging technologies worldwide, with a roster of clients whose technologies are disrupting industries and lives for the better. We foster a culture that attracts, grows and maximizes the potential of the most talented individuals to represent and serve our clients.

Our Team

With over 30 combined years in advanced technology marketing and media, we have interacted with hundreds of brands, witnessing both good and bad. We’ve built reputations around our great ideas, attention to detail, and superior execution. As digital marketers plugged into the leading edge of technology, we offer high-level insight on the state-of-the-art techniques being applied to grow modern technology companies.

Matt Walters

Chief Executive Officer

Previously VP of Digital Strategy at a leading tech media company, Matt has worked on hundreds of marketing campaigns and has a deep understanding of digital marketing, demand generation, and audience development strategy. Having successfully managed a sales team, his experience as a digital publishing executive positioned him at the engagement point with marketing leaders across a spectrum of advanced technology companies, where he has cultivated a reputation as a detail-oriented digital strategist. Matt has a critical understanding of digital marketing dynamics, including the development, implementation and effective utilization of the modern MarTech stack. As leader of both sales and client services teams, Matt used his insights and experience to grow revenue while providing first-class customer support.

    Isaac Lopez


    With experience as a high-tech marketer, technology journalist, publisher, and eventually VP of Audience and Content at a leading advanced tech media company, Isaac has a foundational understanding of the roles and processes of every side of media and marketing. Isaac’s career, spanning two decades, has given him a rich, experiential base of knowledge in advanced technology media, marketing, and journalism. As a veteran digital publishing executive, Isaac has been a respected leader with responsibility for managing the writing teams and editorial direction of a high-tech portfolio news organization. As part of his recent experience, Isaac was the central organizer and head of audience recruitment for a popular high-tech industry summit where he integrated the input of end-users, high-tech journalists, vendors, and technology analysts to build dynamic summit agendas and drive attendance.

      Shane Gallup

      Shane Gallup

      Digital Marketing Coordinator

      With experience as a digital marketer, multi-media professional, and web designer, Shane brings a wealth of knowledge to manage the processes that drive modern marketing and digital mediums. As a digital marketer, Shane has worked closely with clients to bring their products, brands, and stories to life. Shane understands how marketing automation and software have revolutionized the tech and marketing industries. From this understanding comes a fierce love and curiosity towards the bleeding edge tech that continues to shape the future of business and technology.

        Shane Gallup

        Susan Darwiche

        Senior Publicist, ANZ

        Susan has almost two decades of PR experience and specialises in editorial media engagement. Sydney-based, Susan has directed the PR accounts of some of Australia’s biggest brands and organisations, including Sydney Harbour Foreshore Authority, Sydney Olympic Park Authority, Tourism Fiji, Automobili Lamborghini, Westfield Ltd, and a wide range of not-for-profit businesses. Susan’s experience spans a broad spectrum of sectors. She has worked to promote a number of major events such as New Year’s Eve celebrations in Sydney, Royalty visits to Australia, and many major tech events, including SingularityU Summit and CeBIT Australia. With advanced knowledge of news value and enviable APAC region media relationships, Susan is a confessed “news media junkie.”

          Select Brands We Work With

          We’ve helped build, develop, and support some amazing brands, from startups to the largest companies in the world…

          Ayar Labs
          Amazon Web Services
          Six Nines

          Our Work

          Case Studies

          Archanan - Coding a Brand to Scale

          Learn how OmniScale Media helped an HPC startup professionalize their brand, develop an engaging new website, and launch their first product with a solid brand foundation and marketing engine built to scale.

          Concertio Re-brand and Product Launch

          Learn how OmniScale Media helped an AI startup build a new brand and web presence, attract media attention, and build a foundation for sales and marketing processes by creating marketing assets and tools to attract and capture leads

          SoftIron: Driving Visibility for an Open Source Storage Start-up

          Learn how OmniScale Media helped a storage startup secure over 250 media mentions for its news, including standard news, awards, features and contributed articles

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